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Footaction No1 Way

Design Program

Footaction, the national retailer of lifestyle apparel, footwear, and accessories, has launched the No 1 Way, a creative platform which champions youth culture's constantly evolving self-expressive style, celebrates individuality, and proves there is No 1 Way to pursue one's passion.

The Footaction No 1 Way Design Program is a HBCU student design competition launched in partnership with FAAS at PENSOLE Academy. Five finalists will showcase functional apparel designs and the future of fleece, with one No 1 Way design being sold at select Footaction locations in Fall 2020.